Submission Deadline for Nonprofit Tagline Awards Approaching
by Ashley High

A 2008 survey by Gettingattention.org revealed that 72% of nonprofits do not have a tagline, or that nonprofits consider their tagline to be ineffective. This is a shockingly high number, especially considering the importance of taglines. Taglines “extent your organization’s name and mission, while delivering a focused, memorable and repeatable message to your base.” In order to encourage nonprofits to write successful taglines, The Getting Attention blog is hosting their annual 2009 Nonprofit Tagline Awards.

 

In order to register your nonprofit for the tagline awards, and to receive the 2009 Nonprofit Tagline Report with tips on writing and improving your tagline, click here. However, sign up fast because the deadline is Friday, July 31^st.

 

To get you started thinking about taglines, here are the 2008 Tagline Award winners:

 

NYC Theatre Spaces – Where Actors Find Their Space

CASA of Southwest Missouri – Stand Up for a Child
East Stroudsburg University of Pennsylvania – Stay Close…Go Far

LandChoices – Helping Preserve the Places You Cherish

The Greater Cincinnati Foundation – Make the most of your giving

American Lung Association – Improving Life, One Breath at a Time

Jewish Family & Children’s Services of Sarasota-Manatee, Inc. – When You Can’t Do It Alone

U.S. Fund for UNICEF – Whatever it takes to save a child

Building Future Builders – All Buildings Start with a Foundation

Memphis Theological Seminary – Grounded in Tradition…Open to the Spirit

EngAGE – The Art of Active Aging

Oregon Center for Public Policy (OCPP) – Because facts matter

 

Source: Nancy E. Schwartz. “12 Nonprofits Honored for Exceptional Taglines: 2008 Getting Attention Nonprofit Tagline Awards”17 July 2008.  and “A Powerful Force for Good – It’s a Bird, It’s a Plane, It’s a Nonprofit Tagline!” 23 July 2009. Getting Attention. 23 July 2009. <www.gettingattention.org>.

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